
Blue Cross Blue Shield of North Carolina Selects Intelimedix for Technical Superiority, Rapid Deployment
Speed to implementation, Drill Everywhere™ data access, and data reliability drives
collaborative partnership
LAKELAND, Fla. – Intelimedix, a business intelligence company focused on multi-relational data mining and advanced analytics for faster, more accurate decision making, is partnering with Blue Cross and Blue Shield of North Carolina (BCBSNC). Representing over 3.7 million customers and handling more than $10 billion in medical claims annually, BCBSNC will initially implement Intelimedix’s Tru:Insights employer group reporting tool.
“We chose Intelimedix for its data mining technology and its ability to deploy solutions quickly,” said Stephen Blackwelder, Vice President, BCBSNC. “Their Business Intelligence Platform not only provides a 360-degree view of the data, it also delivers accurate, reliable data we can immediately use to make important decisions and take appropriate action.”
Intelimedix has been a proven winner with Blue Cross Blue Shield plans. Their success is based on the company’s Relational Online Analytical Processing (ROLAP) technology, the ability to aggregate data and deploy solutions quickly, the integration of interactive content in reports via its iPDF functionality, and a deep involvement with member companies. These strengths have resulted in triple-digit growth in 2010.
“Our innovative set of analytical tools, coupled with a commitment to deliver the right solutions to customers and build collaborative relationships with Blue plans has been highly successful,” said Joel Portice, Intelimedix president and CEO. “We will continue to offer best-in-class solutions that improve customer efficiency and ability to respond to ongoing changes in the healthcare industry quickly.”
About Intelimedix:
Intelimedix (IMX) offers predictive healthcare analytics and business intelligence solutions to identify, capture and reduce financial and medical risk. IMX Tru:Solutions provide actionable intelligence focused on: cost containment, employer group reporting, outsourced analytics, data aggregation, and pharmacy cost management. The company’s customizable solutions can be implemented quickly with minimal programming. IMX is a privately held company that has strategic investment from a consortium of Blue Cross and Blue Shield licensees called BP Informatics, LLC. More information is available at www.intelimedix.com.
About BCBSNC:
Blue Cross and Blue Shield of North Carolina is a leader in delivering innovative health care products, services and information to more than 3.7 million members, including approximately 900,000 served on behalf of other Blue Plans. For over 75 years, the company has served its customers by offering health insurance at a competitive price and has served the people of North Carolina through support of community organizations, programs and events that promote good health. Blue Cross and Blue Shield of North Carolina is an independent licensee of the Blue Cross and Blue Shield Association. Visit BCBSNC online at www.bcbsnc.com.
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