Cook + Schmid Partners with Diagnostic Marketing Association for
Conference Promotion
Organization seeks to drive attendance to first-ever West Coast conference
SAN DIEGO, Calif. —Cook + Schmid, an award-winning, full-service integrated communications agency, has teamed up with the Diagnostic Marketing Association (DxMA) to promote the 2011 Dx Creative Communications Awards and the 33rd Annual DxMA Global Marketing Summit to be hosted in San Diego on April 27 and 28.
“This is the first time DxMA’s annual conference will be held on the West Coast and we’re proud to be promoting this event given how important the device and diagnostic industries are to California,” said Jon Schmid, Cook + Schmid’s managing partner.
The DxMA Global Marketing Summit will be held at the Manchester Grand Hyatt in San Diego and will include two days of speakers, roundtable sessions, networking and awards.
Cook + Schmid has more than ten years experience managing marketing and public relations campaigns for lifescience companies. Current clients include Illumina, Allylix, Silicon Biosystems, and Genetic Alliance.
About Cook + Schmid
Cook + Schmid is a full-service public relations, public affairs, advertising and marketing agency specializing in complex programs for private and public companies, organizations, institutions and government agencies. Cook + Schmid’s disciplined approach to programs, grounded in client input, solid research and a strategic, integrated plan, consistently generates measurable results. Customized teams of specialists with specific knowledge and media relationships ensure clients achieve their business and marketing goals. Cook + Schmid's staff and partners include public relations practitioners with decadesof experience,former journalists, social media pros, website and interactive application developers, economic development experts, anda Ph.D. in science. www.cookandschmid.com.
About DxMA
Founded in 1974, the Diagnostic Marketing Association is the only organization devoted to diagnostic and device marketing professionals. DxMA gives members in-depth industry knowledge, professional development opportunities and a forum for the exchange of ideas.
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