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Our Approach

At Cook & Schmid, clients matter most.

Cook & Schmid is designed to provide big-agency creativity, strategy and clout – but with the high-touch client service and small-agency flexibility to take on complex programs and short-term projects, delivering consistent, measurable results for both.

Your organization benefits from Cook & Schmid founders’ broad experience and strong local, regional and national media relationships. Rick Cook has more than 20 years experience, in large agencies as well as in-house with a Fortune 500 financial services firm, where he managed the work of multiple agencies. San Diego native Jon Schmid is a former journalist, twice nominated for the Pulitzer Prize.

As our client, you will appreciate our emphasis on moving the needle precisely in the direction your business goals demand. Our creative, cost-effective strategies are custom-designed for your challenges, not borrowed from someone else’s playbook.

You gain access. As former co-founders of Gable-Cook-Schmid Public Relations and senior managers at The Gable Group, Cook & Schmid bring firsthand knowledge of the region’s issues, influencers and opinion leaders to your project.
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